Zoho Achieves Growth and AI Milestones at GITEX 2025
Zoho Corp., a prominent global technology firm, has announced impressive growth figures in the Middle East and Africa (MEA) region, achieving a compound annual growth rate (CAGR) of over 50% over the past seven years. This achievement was highlighted during the company’s participation at GITEX Global 2025, where it showcased its advancements in artificial intelligence and localization efforts tailored for the UAE and surrounding areas.
AI Innovations at GITEX 2025
At GITEX 2025, Zoho introduced its latest developments, including the Zia LLM, a proprietary large language model, and enhanced Agentic AI solutions. These technologies are designed to assist enterprises and small to medium-sized enterprises (SMEs) in modernizing their legacy systems and accelerating their digital transformation journeys. Notably, updates to flagship applications such as Zoho CRM, Zoho Books, and Zoho Payroll now include region-specific integrations with local banks and payroll systems, catering to the unique needs of businesses in the UAE.
Growth in the UAE Market
The UAE has emerged as Zoho’s leading market in the MEA region, with the company experiencing over 20 times revenue growth since its inception in the country. This success can be attributed to competitive pricing, localized software offerings, and a strong emphasis on data privacy and sustainability. Hyther Nizam, President of Zoho MEA, remarked on the dynamic nature of the UAE market, noting that many customers are now embracing enterprise-grade AI capabilities. He emphasized that Zoho’s in-house AI tools enable organizations to create secure and cost-effective digital ecosystems aligned with their growth objectives.
Commitment to Responsible AI
As businesses in the UAE move past the initial excitement surrounding artificial intelligence, they are increasingly seeking practical, secure, and privacy-conscious applications. Zoho’s strategy focuses on developing B2B AI systems that prioritize ethical data practices, a concept the company refers to as “meaningful capitalism.” Nizam stated, “At Zoho, we believe in advancing technology responsibly,” highlighting the company’s commitment to energy-efficient models and customer consent.
Localized Solutions and Long-Term Investments
In addition to enhancing its AI offerings, Zoho is dedicated to localizing its products for the UAE market. This includes FTA-accredited accounting software and solutions that support the Arabic language. The company’s ongoing investments in regional data centers, partnerships with government entities, and training programs reflect its commitment to empowering local businesses, from SMEs to large enterprises, with scalable and secure cloud technologies.
Modernizing Legacy Systems
GITEX 2025 also showcased Zoho’s initiative to help enterprises modernize their existing systems without complete replacement. Through the “Modernise Your Legacy Systems” program, Zoho enables businesses to overlay new digital solutions, such as mobile applications and analytics, on top of their existing infrastructure. This approach enhances agility and customer experience while preserving core systems.
Future Growth Projections
Looking ahead, Zoho anticipates maintaining its double-digit growth trajectory, with plans for continued expansion in the UAE, Saudi Arabia, and the broader MEA region over the next two years. The company is well-positioned to support local enterprises in their digital transformation efforts, leveraging its innovative technologies and commitment to responsible practices.
FAQs
What is Zoho’s growth rate in the MEA region?
Zoho has reported a compound annual growth rate (CAGR) of over 50% in the Middle East and Africa over the past seven years.
What AI technologies did Zoho showcase at GITEX 2025?
Zoho showcased its proprietary large language model, Zia LLM, and enhanced Agentic AI solutions aimed at helping businesses modernize their systems and accelerate digital transformation.
How is Zoho localizing its products for the UAE market?
Zoho is localizing its offerings by providing FTA-accredited accounting software and Arabic-enabled solutions, along with partnerships and investments in regional data centers.
Conclusion
Zoho’s significant growth in the MEA region, particularly in the UAE, underscores its commitment to empowering local enterprises through innovative AI solutions and localized products. As the company continues to expand its presence and enhance its offerings, it remains focused on fostering responsible technology practices that align with the region’s digital economy goals.
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Zoho Reports Over 50% Growth in Middle East and Africa
