SINOTRUK Sets Global Expansion Goals at Partner Conference
On October 18, SINOTRUK held its Global Partner Conference in Qingdao, China, gathering 620 partners from 97 countries and regions, including the Middle East. The conference aimed to foster collaboration and outline strategies for future growth in the heavy and light truck sectors, as well as mining and new energy vehicles.
Impressive Sales Growth
During the conference, SINOTRUK reported strong sales figures for the first nine months of the year. The company sold a total of 335,000 vehicles, marking a 22.8% increase compared to the previous year. Notably, heavy truck exports reached 111,000 units, reflecting a 24.5% rise. This growth is attributed to both traditional and emerging business lines, which have seen significant increases in new energy vehicle sales, light truck exports, mining trucks, and aftermarket parts revenue.
Expanding Service Support
To enhance customer experience, SINOTRUK has established an extensive international support network comprising over 700 service and parts outlets and more than 40 training centers. This infrastructure ensures that customers receive professional and efficient service, reinforcing the company’s commitment to service excellence.
Strategic Vision for the Future
Chairman Liu Zhengtao emphasized the company’s dedication to five key transformation strategies: sustainability, digital intelligence, service excellence, global expansion, and business diversification. He expressed a strong commitment to collaborating with global partners to deliver superior products and cutting-edge technologies, paving the way for high-end growth.
Looking ahead, SINOTRUK has set ambitious internationalization goals. By 2030, the company aims to export 250,000 heavy trucks, 100,000 light trucks, 50,000 light vehicles, and 3,000 mining trucks, with a target of generating $1 billion in overseas aftermarket revenue.
Product Showcase Highlights
The conference featured a product showcase with 24 vehicles designed for various applications, including logistics, construction, and new energy. Among the highlights was the C9H tractor, the first in its class to receive EU WVTA certification, showcasing advanced technologies that set new standards in performance, safety, and environmental compliance.
In the construction sector, SINOTRUK presented dump trucks that demonstrate enhanced adaptability to diverse conditions. The mining truck lineup now includes models ranging from 30 to 135 tons, available in both diesel and pure electric versions. The new energy vehicle offerings focus on pure electric models, along with hydrogen fuel, plug-in hybrid, and range-extended options. Additionally, light-duty vehicles such as pickups and vans were on display, alongside fleet management and AI-based diagnostic systems aimed at reducing operating costs and improving fleet efficiency.
Recognition of Partners
The conference also recognized outstanding partners with awards for service, marketing, and notable contributions. Each award recipient received a SINOTRUK pickup truck, highlighting the company’s appreciation for its top collaborators and commitment to fostering strong partnerships.
FAQs
What were the main topics discussed at the SINOTRUK Global Partner Conference?
The conference focused on sales growth, service support expansion, and strategic plans for internationalization and product innovation.
How does SINOTRUK plan to achieve its export targets by 2030?
SINOTRUK aims to enhance its global presence through strategic partnerships, improved product offerings, and a robust international support network.
What types of vehicles were showcased at the conference?
The showcase featured a variety of vehicles, including heavy trucks, light trucks, mining trucks, and new energy vehicles, highlighting advanced technologies and compliance with international standards.
Conclusion
SINOTRUK’s Global Partner Conference underscored the company’s commitment to growth and innovation in the automotive sector. With ambitious export targets and a focus on collaboration, SINOTRUK is poised to expand its global footprint and enhance its product offerings in the coming years.
The Global Partner Conference served as a platform for SINOTRUK to not only showcase its latest innovations but also to engage with its partners on future market trends and customer needs. The emphasis on new energy vehicles aligns with global shifts towards sustainability and reduced carbon emissions, reflecting the company’s proactive approach to industry changes.
Additionally, SINOTRUK’s commitment to digital intelligence is evident in its investment in technology that enhances operational efficiency and customer service. By integrating advanced data analytics and AI into its systems, the company aims to optimize fleet management and maintenance, ultimately benefiting both the company and its partners. This strategic focus on technology and sustainability positions SINOTRUK favorably in a competitive global market.
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